Image for UNIFIED Top Dog Suggests Perth Could Start Losing More Tours If Ticket Sales Don’t ImproveCrowd - Soundwave 2014, Perth

UNIFIED Top Dog Suggests Perth Could Start Losing More Tours If Ticket Sales Don’t Improve

Written by Emmy Mack on April 10, 2017

Perth punters may need to pull their socks up and start going to more shows before they miss out altogether, if the words of UNIFIED big cheese Luke Logemann are anything to go by.

The WA capital has always been overlooked by a decent chunk of touring acts that come to town — both domestic and international — due to the double-whammy of precarious ticket sales and the high price of flying artists out there (ICYMI Perth also famously lost Soundwave two years earlier than the rest of us for these exact reasons). 

And now UNIFIED’s Head of Touring and Recorded Music has taken to Twitter to vent similar frustrations about his own events, saying: “I’m almost at the point where I can’t justify sending any bands to Western Australia anymore. Its somehow gotten even worse recently.”

Like a magical incantation, his words somehow summoned Soundwave promoter AJ Maddah from his slumber, who chucked in his expert two cents: “It’s crushing because the few fans who bother are so passionate, but as we know, it can cripple the whole tour for band as well as promoter,” he said.

Capping off the heavy music head honchos’ professional banter sesh, Logemann replied: “Absolutely. You never want to punish the ticket buyers there, but when Perth does 15-20% of the tickets Syd/Mel do its insane.”

Holy shit. 15-20% is pretty insane, especially when you factor in how bloody expensive flights to Perth are.

Music Feeds has reached out to Logemann for further comment.

FYI: UNIFIED is responsible for touring all of the artists on the UNFD roster including Architects, Northlane, In Hearts Wake, Hands Like Houses, Tonight Alive and more, plus OneTwo label acts like Illy and Allday, not to mention the label’s new Live Nation heavy music touring partnership UNIFY Presents, which has so far dished up tours from Bring Me The Horizon, The Amity Affliction, New Found Glory and more. Oh plus Perth’s inaugural heavy music NYE festival Redfest last year.

Yep, there’s definitely a lot at stake here.

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