Having waited patiently (read: impatiently) for Frank Ocean‘s sophomore album for more than four years it’s almost shocking how convinced a lot of Twitter users are that the follow up to channel ORANGE will be released today.
There have been rumours circulating for over a year about when the release will finally happen – but realistically we know precious little about Ocean’s next record. For sure James Blake has contributed to the album, but other than that everything else seems to be smoke and mirrors.
The latest run of rumours seem to have originated from a Twitter account masquerading as a record label or legitimate news outlet – of which it is neither. @SnatchedBops announced yesterday “Frank Ocean’s new album is OFFICIALLY dropping this Friday (June 3rd) – GET READY!”
The reactions were mixed initially, with excited fans typically shut down by skeptics, but then something strange happened. Legitimate accounts starting posting the news too. Both @TRACE_Inter (142k followers) and @WORLDSTAR (1.5 million followers) announced the news, sending the twitterverse into chaos, and leaving everyone pretty damn unsure about what the hell is going on. Even Time wrote about it.
— TRACE Urban Southern Africa (@TRACE_Inter) June 2, 2016
Frank Ocean's new album is OFFICIALLY dropping this Friday (June 3rd) – GET READY! pic.twitter.com/ZucsIpcvJ0
— WORLDSTARHIPHOP (@WORLDSTAR) June 2, 2016
Essentially, there are a lot of people who are 100% sure that it’s happening, but just as many who are 100% sure that there’s absolutely no way.
I wouldn't even believe Frank Ocean himself if he said "the album drops tomorrow".
— Odd Future (@OddFuturePage) June 2, 2016
Dear everyone who is saying Frank Ocean is dropping an album tomorrow … pic.twitter.com/KfZCs1nitd
— Nathan Sykes (@NathanSykes) June 2, 2016
i don't even want the frank ocean album anymore
— bubbles (@blbolton11) June 2, 2016
We’ve been through this before Frank, so we’re protecting our hearts and erring on the side of caution for this one.