Sadly, DJ Khaled wasn’t able to proclaim his classic “Another One” line when it came to the charting position of his latest album, Father of Asahd. The album, Khaled’s third, features everyone from Cardi B and 21 Savage, to SZA and Travis Scott, yet it was one Tyler, The Creator who proved to reign supreme over this stacked line-up, beating DJ Khaled to the lucrative #1 position on Billboard’s Album Charts.
Tyler, The Creator’s much acclaimed new album IGOR, beat the Father of Asahd release by a competitive 30,000 units and as you can imagine, DJ Khaled isn’t happy with the result. As reported by Page Six, Khaled is threatening to sue Billboard over the way the final numbers were counted.
According to Khaled and his team, Billboard did not count the amount of albums which were sold as part of a bundle deal with an energy drink brand, which would have added a whopping 100,000 units to his final number of sales.
On Billboard’s part, they’re alleging that by entering into a deal with an energy drink (or any type of product), DJ Khaled and his team weren’t generating organic music sales.
“In this particular instance,” Billboard Presider Deanna Brown told the New York Times. “We saw an organisation encouraging purchases among their members by promising them material and organisational benefits.”
This one looks to be ongoing, though it does pose an interesting question surrounding the way album charts and these lucrative statistics are formed, and the basis on which they are formed, too.