Jorja Smith is back with her first offering of 2021, and it’s arguably one of her best. Her new track ‘Addicted’ comes to us with an accompanying clip shot entirely on webcam.
It’s a stripped-back track, with the spotlight quite literally on Jorja Smith herself. Her voice is the star of the show here, with Smith telling a story of the heartbreak of intensely loving someone who you’re in a relationship with, and the sadness that comes when their level of intensity does not meet that of your own.
Co-directed with Savanah Leaf, the clip invites us into Smith’s world, making it feel as though you’re alone in the room with her.
Watch the video below.