As quickly as the rumours began to spread across music sites and blogs alike, it would seem word of another new release from the tirelessly producing Kanye West is nothing but a fake. This morning The Source, Complex Music and a handful of other sites reported on the above image, which simply reads “Kanye West Presents Black American Psycho 10.23.2012”.
The image appeared on the site http://www.blackamericanpsycho.com, which Hip Hop Wired reported as being owned by Def Jam Records while suggesting that Black American Psycho was the title of West’s next solo album.
Well, now it turns out that the whole thing was a hoax that either purposely or accidentally highlighted the trouble of ‘new journalism’ where stories are the result of regurgitation as opposed to investigation. The unidentified assailant has issued a public apology on their site, claiming the image was in no way officially associated with West or Def Jam records and was not intended to garner so much press.
“This website is in no way affiliated with Def Jam Records or Kanye West. The Black American Psycho title and the 10.23.2012 release date are fictitious. I apologise for misleading people, I did not expect the site to generate so much traffic and be taken seriously.” – http://www.blackamericanpsycho.com
Meanwhile, Kanye West has just released his GOOD Music Cruel Summer project: a collaborative album that features the likes of hip hop heavyweight Jay-Z, Pusha T, Ghostface Killah, Kid CuDi, and for better or worse has spawned the singles Mercy and Clique.